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AI and Emerging Technology Design


Strategic AI and immersive design for spatial & scalable experiences


a woman wearing AR/VR headset

AI and immersive experience designed to scale


NLC’s UX of AI & Immersive Design helps organizations strategically design AI-driven and spatial experiences that are exciting, easy to use, and ready to scale. We focus on how users understand, trust, and interact with intelligent systems and AR/VR environments–across products, platforms, and contexts.

By combining strategic AI UX, immersive interaction design, and systems thinking, we strengthen intelligence and immersion work in service of human goals and our clients' ROI.

Outcome: spatial and AI-powered experiences that feel human, perform at scale, and create long-term value.

 

What's Covered?

Discovery Phase

  • Audit existing experiences with data, heuristics, analytics review
  • Align on users, business goals, pain points, and KPIs through stakeholder interviews
  • Co-Ideation workshops and facilitation collaborative sessions to align stakeholders

Design & Prototype

  • Create storyboards and scenarios from stakeholders input, data & requirements.
  • Align with development teams on technical feasibility early on in the process.
  • Leverage AI tools and deliver high-fidelity video prototypes for validation.

Evaluate & Measure

  • Test prototype with users – measuring usability and task completion rates with user-testing.
  • Refine scenes based on insights and list outcomes.
  • Evaluate and revise prototype based on user feedback.

 

 

Related Examples



VR-Assisted Cognitive Behavioral Therapy

VR-Assisted Cognitive Behavioral Therapy

 

 

“Experience Led businesses have 1.7 higher customer retention,
1.9x return on spend and 1.6x higher customer satisfaction.”
– Forrester

 

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